Tips for Selling Your Luxury Home

Apr 5, 2017

2 min read

Are you working on selling your luxury home without much luck? Whether you want to find out how to break into the luxury real estate market or simply sell your Las Vegas luxury home, we’ve got some valuable tips for you.

TIPS FOR SELLING YOUR LUXURY HOME

SPEAK THE LANGUAGE OF LUXURY

In real estate, as in life, it’s not what you say but how you say it.

First-time luxury home buyers want to feel like they’re getting inducted into the affluent lifestyle. Whether selling your luxury home is a private effort or you’ve enlisted the help of a real estate agent, make sure advertisements speak the language of luxury. Your home doesn’t have a “Large, open-floor plan kitchen,” your Las Vegas luxury home has, “An updated, marble counter topped, full-service kitchen. Perfect for entertaining!”

KNOWN WHAT BUYERS ARE LOOKING FOR

Home buyers aren’t all families, politicians, and rich athletes. It’s important to know who you’re selling your luxury home to. Millennials have a lot of buying power in the market, too, and they’re changing the way society approaches spending. Gear luxury real estate marketing ideas to the right people.

According to experts, before putting an offer in, home buyers look for:

Updated bathrooms, countertops, and appliances. No matter how financially stable a buyer is, they still want to save money by purchasing an already renovated space.
Smart homes, complete with the latest technology. Selling your luxury home without all the technological bells and whistles is going to be tough. Making a home Bluetooth-capable isn’t expensive or hard, but it’s well worth it.
Energy-efficient homes. We should call Las Vegas the real sunshine state. More environmentally conscious home buyers want to see all those rays put to good use in energy-efficient homes.
Quality and quantity photos. It’s the new age! Before a potential buyer views your home, they’ve made a pre-judgement based on photos they’ve seen online. Low quality or quantity photos could lead to believe your home isn’t as wonderful as you think it is.

MAKE SURE YOUR LANDSCAPING STANDS OUT

You can’t judge a book by its cover, but you can certainly judge a home by its yard. Well-groomed hedges are just the tip of the iceberg. When selling your luxury home, remember potential buys are looking for that little something extra. Gather some ideas from neighbors, online photos, or current real estate trends for what that extra thing is.

DECORATE FOR THE WALKTHROUGH

It’s easier for people to picture your home as their own, when it feels like home already. Integrate some classy, tasteful, seasonal decorations in your home. If you’re a real estate agent who wants to know how to break into the luxury real estate market, fresh flowers are a good place for decorations to start.